Clarity Business Manager
Opportunity
To enhance the capacity of legacy holiday accommodation software, to improve owner experience and service to facility managers, owners and guests.
Solution
API interface to improve user booking experience and enable more transparent return on marketing investment tracking.
Understanding the results of your business’ marketing activities is fundamental to continually improving the ROI of marketing investments.
Clarity Business Manager offers holiday accommodation managers and owners insightful reporting on the return on investment on marketing activities.
Clarity aggregates multiple data sources to concisely understand and report marketing ROI.
This lets customers know exactly where marketing and advertising budget is spent, how it compares across platforms, and overall ROI position.
Clarity also provides meaningful data-base segmentation to better communicate with guest leads.
Through Clarity, the online reservation experience is also enhanced, making it easier for guests to find what they are looking for and book directly online.
